The Measurable Lasting Value of a Simple Strategy

Strategy is overcomplicated. Government and commercial executives get so wrapped up in working to figure out all the details of a complex task or objective that they lose sight of the plan.

This simple four-step strategy approach helps to identify the path you need to take, which informs the strategy you need to build. Each step in the process below should have a clear answer that involves stakeholders from inside and outside the organization.

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